Search Engine Optimization
Our Intelligent Internet Marketing consistently outperforms the competition!
The Many Moving Parts Of Effective SEO
Establishing Your Brand Identity
Your brand image (or identity) is our first consideration when we do any design work
(such as web development) for our clients. This is as important for existing businesses as it is
for new. A poor decision at this stage can often cause your customers to look elsewhere.
This is why we spend time learning about our clients, what they represent and who their target
market is. By doing so, we can either create or compliment an existing brand.
Whether you are in an established market or have a new, fresh and exciting idea, you can be
sure that our solutions are all about you!
Focus On Your Business
We work with you to create successful, customer-focussed, marketing strategies. These build on
the values of your organisation and your USP's (Unique Selling Points) to strengthen your customer
base. Our marketing services are not just limited to the internet. If you are looking for an
advertising campaign or a better marketing strategy then contact us today.
Website Optimization For Major Search Engines
SEO is the process of improving the volume and quality of traffic to a web site from search engines,
via search results for targeted keywords. A common misconception is that paid-for advertising
(sponsored links) will improve search engine ranking. Whilst it may generate more traffic (for
the generation of your subscription) a combination of good web design and understanding of your
market is perhaps the most effective method of SEO.
Our Methods & Techniques
We employ the following methods in our web solutions to increase your site's ranking in search engines:
Intelligent placement of keywords (NOT keyword stuffing)
URL Rewriting for Dynamic URL's
Effective Site Maps for dynamic sites
META keyword generation for Content Management Systems
Standards-based, valid and accessible HTML, CSS and script code
Deep-linking and link building (blogs, forums, product reviews)
Site preparation and sitemap submission to major Search Engines
Take advantage of our hosting solutions and enjoy our traffic analyzing tools, such as:
Advanced website traffic statistics with SmarterStats Website Analystics